Hyper Japan 2015

FAIIINT Hyper Japan Festival 2015 at The o2 London. Pretty pastel japanese fashion. FAIIINT Hyper Japan Festival 2015 at The o2 London. Dreamy Bows stall pretty pastel japanese fashion, visitors wearing traditional kimono. FAIIINT Hyper Japan Festival 2015 at The o2 London. Cup cakes. FAIIINT Hyper Japan Festival 2015 at The o2 London. Japanese candy and sweets, pocky. FAIIINT Hyper Japan Festival 2015 at The o2 London. Traditional kimonos. FAIIINT Hyper Japan Festival 2015 at The o2 London. Elegant Lolita and pastel fairy kei fashion. FAIIINT Hyper Japan Festival 2015 at The o2 London. Perpex jewellery, glitter black moon, Sailor Moon and pegasus constellation necklaces. FAIIINT Hyper Japan Festival 2015 at The o2 London. Pretty pastel Japanese fashion, decora, lolita. FAIIINT Hyper Japan Festival 2015 at The o2 London. FAIIINT Hyper Japan Festival 2015 at The o2 London. Honey Spice girl group performing live. FAIIINT Hyper Japan Festival 2015 at The o2 London. Guys in One Piece cosplay Luffy, Adventure Time Fiona & Cake cosplay costumes. DSC_0450_2 FAIIINT Hyper Japan Festival 2015 at The o2 London. Female girl Bowser cosplay costume. FAIIINT Hyper Japan Festival 2015 at The o2 London. Third Window Films Japanese Asian cinema DVDs. FAIIINT Hyper Japan Festival 2015 at The o2 London. V Cosplay Totoro realistic costume, school girls, sailor fuku. FAIIINT Hyper Japan Festival 2015 at The o2 London. Fluffy alpacasso teddies toys. FAIIINT Hyper Japan Festival 2015 at The o2 London. Dreamy Bows pretty sweet pastel lolita fairy kei fashion. FAIIINT Hyper Japan Festival 2015 at The o2 London. Princess Peach cosplay costume. FAIIINT Hyper Japan Festival 2015 at The o2 London. Franky and Nico Robin One Piece cosplay costumes. FAIIINT Hyper Japan Festival 2015 at The o2 London. Espeon Pokemon cosplay costume. FAIIINT Hyper Japan Festival 2015 at The o2 London. Toothania Tooth Fairy Rise of the Guardians cosplay costume. FAIIINT Hyper Japan Festival 2015 at The o2 London. Cosparage cosplay costumes.

It’s that time of year again, the one and only time colourful, pastel & pretty things are allowed on this blog – Hyper Japan! I headed down for the Sunday session of the UK’s largest Japanese cultural event with my cousin Demi, for a day filled with fashion, cosplay, culture, shopping and lots of good food.

I have a secret soft spot for anything kawaii and Hyper Japan is absolutely filled with it! I feel like it’s taken over more and more each year that I’ve been, and this year you could barely move without bumping into a girl in her best lolita, fairy kei or decora outfit. I really love nothing more than seeing others going all out on their look, even if it’s not my personal style, it’s still something I can appreciate and admire. I’m obviously a big advocate of doing a particular look head to toe myself, I think if you’re going to choose a certain style like this you should do it almost obsessively, and of course here that’s exactly what you see, with a huge chunk of the visitors proudly walking around showing off their best outfits or cosplays. It’s so nice to see and I think it creates such a fun, inspiring atmosphere too.

There’s also still a nice proportion of stalls dedicated to more traditional and cultural things, from travel and food to traditional dress and homewears. I always have to be steered away from the Doki Tablewear stall, otherwise I’d just buy all of their beautifully organic hand decorated pottery and it’s become a bit of a tradition to stop by Third Window Films and ask them to recommend me a heap of DVDs. I’m a huge cinephile, and I love foreign cinema especially Asian, so I’m always looking for new ones to check out and every year these guys always seem to get the recommendations so spot on, plus at £5 each, I’ll happily buy a pile!

Unfortunately we didn’t get to see too many of the live acts this time around. This year the festival had been moved to The o2, and though it seemed like a great venue for it initially, I have to admit it felt very disjointed and as a result much smaller and less immersive than previous years. With all the different areas we couldn’t find where some acts were, or hadn’t left enough time to get there. We caught a little of Honey Spice‘s live set on the way to find the maid cafe, they were super energetic with their carefully choreographed routines and the crowd absolutely loved them. The best thing about this venue was that the live acts were in an actual club venue, not a pop up stage, which gave a much better and more enjoyable atmosphere. I’m still a bit gutted we didn’t manage to see any of the others here. We also caught the Cosparade, and as usual everyone had gone to incredible effort for their cosplays. My favourites were Franky & Nico Robin from One Piece (maybe a little biased!), and the insanely amazing Tooth Fairy from Rise of The Guardians, I can’t begin to imagine how long this one took to make, even the wings opened and closed with the push of a button!

I managed to resist the cuteness of the fluffy alpacassos this year, and I just came home with a stack of DVDs, plus lots of sweets and food! We had such a fun day, and I say this every year, but I’d highly recommend it to anyone interested in Japanese culture, fashion or just as an interesting day out, it’s like nothing else you’ll see or do here in London that’s for sure! I’m hoping to check out the Christmas market for the first time too this year, so there may be more pastels and cute overload around here sooner rather than later!

Filed under: Events

7 Comments

  1. Posted 27.07.2015 at 1:37 pm | Permalink

    Oh I wish I could have made this! I had tickets but unfortunately last minute plans meant I couldn’t go. Looks like so much fun and I don’t think I would have resisted any of the food, cute snacks and kawaii trinkets!

  2. Posted 27.07.2015 at 3:24 pm | Permalink

    I really want to go to Hyper Japan, though I am also not into pastels or cute I absolutely love the creativity that is involved in the costumes and outfits also I am a big fan of Japanese food. Next year I have to remember to buy a ticket.
    http://www.emmainks.com

  3. Posted 27.07.2015 at 7:52 pm | Permalink

    Oh my god, looks so inspiring. First time I hear of Hyper Japan. Think I need to check it out next year :)

  4. Posted 27.07.2015 at 8:17 pm | Permalink

    Waaah, I definitely want to go one year! These pictures are awesome, I bet it’s so much fun.

  5. Posted 28.07.2015 at 11:47 am | Permalink

    Thank you for your lovely comments on Tooth- so glad she was a success. You can see us at Tooth’s Palace on Facebook. The thing she was holding was a tooth box. It opens when she holds it, revealing a child’s teeth. It doesn’t control her wings- she does that another way! We really enjoyed Hyper Japan! Best wishes and thank you!

  6. Posted 29.07.2015 at 9:22 pm | Permalink
  7. Posted 21.08.2015 at 10:13 am | Permalink

    Firstly can I just say I love your blog! Your photography is stunning. This post is amazing! I have never even heard of it becfore but it looks like so much fun!! I may be there next time!!

    Charlotte
    http://www.discoveringcharlotte.co.uk

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